Let your online presence reflect your services, products, and articles by developing a successful online business or website using effective search engine optimization (SEO) strategies! This course will help you move your website and content to the first page of Google and other major search engines by getting you up to speed with the latest SEO techniques.
The course begins with an introduction to SEO, and familiarizes you with the dos and don’ts. You’ll then learn about Yoast, a powerful plugin for WordPress SEO, and Rank Math, another useful SEO tool. Next, you’ll move on to understanding key phrases, and get to grips with using MozBar for keyword analysis. As you advance, you’ll find out how to maximize your click-through rates (CTRs), understand the importance of ALT Text, and test the speed of your website. You’ll also discover effective ways for improving the overall speed and performance of your WordPress website.
By the end of this course, you’ll be able to optimize both your content and website for all the major search engines and drastically improve your website’s ranking.
All the resources and supporting files for this course are available on GitHub at https://github.com/PacktPublishing/SEO-2020---The-Complete-WordPress-SE…
Optimize your website to improve its ranking in major search engines
Configure and use powerful plugins for WordPress SEO
Get to grips with writing SEO-friendly content
Apply the latest speed optimization techniques to boost your website's speed
Find out how to research the right keywords